In response to the alcohol advertising study in the BMJ, Joe Korner, Director of Communications at The Stroke Association said:

“Drinking too much alcohol is known to cause long-term harm to your health. So it is of great concern if companies are pushing against the boundaries of advertising guidelines on alcohol, as this report suggests.

We know that heavy drinking can raise blood pressure, which is one of the main risk factors for stroke. People who regularly drink a large amount of alcohol have an increased risk of stroke and it’s important people are more aware of the chance they are taking with their health.”

Source
The Stroke Association